International SEO audits, keyword research per country and content that sounds native, in English, French, Spanish and Portuguese, with Dutch as a working language.
Translating a website is not the same as making it rank abroad. People in France, Spain and the Netherlands don't search with the translated words of your English keywords; they use their own. A page that reads well but targets the wrong terms stays invisible.
I research what each market actually searches for, set up the technical side so Google shows the right language to the right people, and write or edit content that sounds like it was written locally. I've lived and worked in 8 countries, and in most of them the website was part of my job.
Technical health, site structure, hreflang, indexing and duplicate content across language and country versions.
Separate keyword sets for each language, based on how people really search there, mapped to the right pages.
Writing, editing and adapting web content, product pages and articles so they read naturally in each language.
Redirect maps, URL structure and pre/post go-live checks, so a new platform doesn't cost you your rankings.
Structured data, consistent entities and clear, quotable content to help AI assistants find and cite your brand.
GA4 and Search Console set-up, key events and simple reports that show what content brings real business.
Full SEO strategy for a national retail brand: keyword research, on-page optimisation, technical fixes and content production.
Read the case study →Set up Google Analytics and a full SEO architecture from scratch in an industry where paid ads are heavily restricted.
Read the case study →Audited and improved English content written for the Indian and South African markets: text, images, video and SEO.
Read the case study →Brand, website and SEO built from zero for a Direct Air Capture start-up.
Read the case study →French is my native language, and I write and edit professionally in English, Spanish and Portuguese. Dutch is a working language I use with teams and for content reviews. Previous multilingual work includes a Magento shop of 10,000+ products in French and Dutch, a French Nestlé consumer site managed from Lisbon, and English content for Asian and African markets.
I'm particularly motivated by sustainable, B-Corp and impact-driven companies that need to be found in several countries: climate tech, eco-tourism, wellness, responsible products. For a live example of SEO architecture, have a look at my eco-travel guide Galerie Photographique, hand-coded and structured for search.
Usually not at first. Start with the pages that bring business (home, services or key categories, contact) and make them truly local. Expand once you see demand.
It's a good first draft, but it misses local search terms and often sounds unnatural. I use AI tools to go faster, then rewrite and check every page myself.
Both. On bigger projects such as migrations or new platforms, I can also manage the whole project: see CMS & eCommerce project management.
Send me your website and the countries you're targeting. I'll come back with a first view of the opportunities.